SEO Strategist – Can you handle Hummingbirds, Pandas, and Penguins?

THIS POSITION HAS BEEN FILLED; HOWEVER, WE DO VALUE GREAT TALENT AND CONTINUE TO ACCEPT OUTSTANDING APPLICATIONS.
Established in 2010 and located in the heart of Maple Ridge, Left of the Dot Media turns million dollar domain names into multi-million dollar businesses. This includes the evolving web properties of RentalHomes.com, Christmas.com, Homeowners.com, Renters.com, Oahu.com and many more.
Our office is waaaay out here in Maple Ridge. The way we see things…  Maple Ridge is a growing, vibrant community filled with talented people who are sick and tired of wasting 500+ hours on the West Coast Express every year. When we located our company out here more than 2 years ago, it was because we were finally fed up and realized that we could create something awesome right here in our own backyard.
If you are the right candidate, you live and breathe SEO … or whatever new-fangled terminology you want to call it these days. Basically you are awesome at getting a website or social profile to rank within the major engines. We would love it if you had 4-5 years of experience, but who are we kidding … SEO from that long ago is only partially relevant. Thus, if you have enough experience that you have had to adapt your optimization techniques to the latest bird, bear, or semi-aquatic creature (and have subsequently flourished), you have just the perfect amount of experience for us.
You see, we need someone who can grow with us and be ready to take on the next ranking challenge because let’s face it … by the time we are finished working together… the big G-Man maybe pushing out the Unicorn update and you need to be able to adapt and work with whatever delights that new era has in store. In other words, we recognize that success in organic rankings do not happen overnight, but with continued effort and doing the little things right, our brands will start to work their way up to their rightful place.

Personality:

  • You must be a risk taker who has a passion for entrepreneurism … maybe you have run your own SEO consultancy already or have attempted to run your own startup.
  • You must be a self-starter and able to manage yourself and your projects
  • You can self-learn as things change; and quickly, because learning is something that you have to do daily
  • You should be up-to-date on your Internet memes (that way you know if we are laughing at you or with you). Bonus points if you have earned a whack of karma on reddit.
  • You should want to build something really cool, so that in a couple of years we all say, “Wow! Look what we’ve built together”
  • You must want to work in a startup
  • You must believe in the mantra of “Work hard, play hard.”
  • You are not satisfied with “It’s OK I guess”, because you understand that sometimes you just got to “fish or cut bait”
  • You must be able to laugh at yourself and roll with the punches
  • You must tolerate animals (On any given day we will have 0, 1, or 2 dogs in the office. We sometimes foster office cats, but none of them look like Tard
  • You don’t have to be good at Darts or Foosball, but you should be willing to learn or you will constantly lose and be the one doing the coffee run to Waves on 207th
Essential Skills

  • 2 to 5 years of marketing Search Engine Optimization (yes, if you have done Social Media Management, this counts too, but only if you have also done keyword analysis, link building, and onsite SEO and not just hung out on Twitter all day)
  • Bachelor’s Degree or equivalent College + Life Experience.
  • Good understanding of measurable SEO. That is, over time you will be in a position to point at the metrics and say, “Yes, that is because of me, this is what I did.”
  • Solid technical understanding: not as a programmer, but as someone who is comfortable enough to know not to infect yourself with spyware and can work in MS Word, MS Excel, and add content to a blog if asked
  • Able to learn things quickly that you were not taught in school
  • Really good communicator in both written and spoken English. On some days, you will be procuring content and other days you will be creating it from scratch for guest blogs, infographics, or other link bait.
 Useful Things

  • Knowledge/curiosity of web marketing & SEM (including PPC, affiliate marketing, re-marketing, and lead generation)
  • Knowledge/curiosity of website analytics (Google Analytics, CrazyEgg, Woopra, or similar)
  • Knowledge/curiosity of A/B or multivariate testing
  • Knowledge/curiosity in the hospitality and tourism vertical as several of our upcoming businesses will be in this market
  • Knowledge (and willingness to accept) that sometimes it requires we work around the clock — not because someone is poking you with a sharp stick, but because you want to and we need to
  • Knowledge that you don’t know everything and that we don’t know everything, but if we put our heads together, we can probably figure it out at least as well as anyone else.
About the Job                         

So what will you be doing? You tell us. You are the guru in Search Engine Optimization after all, but we imagine that your work will include:

  • Driving an overall SEO Strategy for RentalHomes.com and our other brands
  • Working closely with our Search Marketing Team to grow the traffic to our core brands
  • Keyword Research, Analysis and Benchmarking
  • Competitor Research, Analysis and profiling
  • Contributing to brand-specific site architecture to ensure that what which we are optimizing has the best chance of success
  • Optimizing the website content to ensure maximum SEO/Conversion Benefits [On-page optimization]
  • Identifying white-hat opportunities for offsite SEO
  • Social media management and profiles, as these now go hand-in-hand with onsite and offsite SEO
  • Procuring or writing content as necessary
  • Monitoring the data from assorted analytics tools and identify key insights.
  • Translating insights into actionable SEO and achieving awesomeness.
Compensation & Next Steps

  • While your salary will be competitive and based on your experience, we believe that as we build this out together, we can all share in the upside and increase compensation as revenues increase for the brands you are involved in.
  • If you are interested in working on a world-class network of premium web businesses, then please send us a recent resume (online link is fine) along with your salary expectations to careers@leftofthedot.com. No phone calls or unexpected visits please because we have developers here and they are easily startled.
  • Thanks in advance for considering us, and while we thank all those who apply, only those who are being considered may be contacted.
 

Left of the Dot is a small, but growing company. Fit and a willingness to learn is more important than experience. But because we are small, we apologize in advance if we can’t respond to everyone.
Learn more about us at www.LeftOfTheDot.com